Marketing

Real Estate Branding

January 19, 2022

Branding is just as important for real estate agents as it is for every business. You want a look that people associate with you and one that fits your personality. So where do you begin? We've got a handy branding checklist that you can use to get started!


☐ Choose Color Palette - 3-4 Colors Maximum

☐ Choose Brand Fonts - 2-3 Fonts Maximum

☐ Have a Professional Headshot Taken

☐ Purchase Domain Name for Website

☐ Purchase Email Address that Points to Your Website


Use the fonts, headshot & color palette you have chosen on the below items:

☐ Design Logo - Keep it Simple

☐ Design Email Signature - Include key contact information

☐ Design & Purchase Business Cards

☐ Purchase & Design A Website

         ☐ Coordinate Website Theme using your color palette and fonts

         ☐ Write Website Content

☐ Setup & Design Social Media Business Accounts - Use multiple social media platforms

☐ Design Print Marketing (Flyers, Brochures, etc.)


If you have any questions about any of these steps, reach out to your Village mentor. They can help you navigate all of this! We also suggest looking at Village Premier Collection's website and social media pages to get an idea of what cohesive branding looks like.

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