Marketing

Real Estate Branding

Branding is just as important for real estate agents as it is for every business. You want a look that people associate with you and one that fits your personality. So where do you begin?

Client Appreciation Event Ideas

Client Appreciation events are one way to keep clients involved with your business and a great way to just say thank you.

Making Your Social Media More Inclusive

When you're making social media content are you thinking about those with visual impairments or hearing loss? If not, let's fix that! Here are some simple steps you can take to make your social media more inclusive.

Referral Marketing for Realtors

Referral marketing means encouraging your clients to share your business with their community. And it can be a bit of a scary concept. How do you get people to share about you without seeming pushy?

How to Increase Instagram Engagement

Follow these tips and become best friends with the Instagram posting algorithm!

4 Videos Every Realtor Should Create

The average internet user watches 1.5 hours of video per day. Video marketing is big and it is only projected to get bigger. To stay on top of this trend, you must be creating good video content and being strategic with your posting strategy.

Email Subject Lines to Increase Open Rates

According to HubSpot, 35% of email recipients open email based on the subject line alone. Here are some subject line ideas to increase your open rates.

Becoming a Real Estate Brand

Branding is key when it comes to an overall marketing plan. Having a recognizable brand will allow you to earn the trust of potential clients, as well as help you craft your Realtor marketing strategy.

Three Ways to Use Landing Pages to Grow Your Business

You already know that more online conversions lead to more sales. Landing pages are the best way to ensure that potential clients from paid ads are engaged and converted into leads.

Content Marketing Mastery

If you have spent any time at all learning about online marketing, you have probably heard the phrase “content is king.” But what exactly is content, and how can you use it to grow your real estate business?

5 Ways You Should Be Using Facebook

Are you making the most of your Facebook Business page? These 5 Ways You Should Be Using Facebook can help you take your social media strategy to the next level- and stand out from the competition.

6 Essentials of a Buyers Package

Servicing buyers is something almost every Realtor does. How will you stand out from the competition? With an amazing buyer’s presentation!

17 Content Ideas for Each Stage of the Buyer Journey

Creative content is king, but sometimes we all experience a mental block! Try one of these 17 Content Ideas for Each Stage of the Buyer Journey.

How to Write an Awesome Agent Bio

Sometimes writer's block strikes even the most self-aware Realtors. Your bio will often be the first introduction you get with a potential client, make sure yours is 10/10.

Building Your Brand

“Branding is the art of becoming knowable, likable, and trustable” – John Jantsch

Generational Selling Guide - How to Position Your Listing for Each Generation

As a Realtor, you have enough to juggle. Trying to adapt to each client's wants and needs just adds another ball into the juggling game.

How To Nail the Real Estate Listing Presentation

One of the most vital things a Real Estate agent can do to succeed is master the listing presentation.

9 Content Ideas For Your Instagram

Instagram has over 500 million active monthly users and 75 percent of Instagram users take action, such as visiting a website, after looking at an Instagram advertising post.

Real Estate Closing Gift Ideas

These are super simple and inexpensive, but will go miles with your client.

How To Set Up a Real Estate Facebook Business Page

You know social media is necessary to win at marketing for Realtors, but does the idea of setting up a Facebook page for your real estate business leave you puzzled?

How to Ask For Client Reviews in 4 Easy Steps

Six Types of Content Every Realtor Should Post

The platform (through social media, your blog, or website) you use to post content is up to you, but here are six types of content that can help you gain a larger audience and develop more clients.

Social Media Happy Hour

The best time to post on each platform!

Holiday Marketing for Realtors

Every company is taking advantage of this season and throwing out marketing campaigns left and right. Why shouldn’t you do the same?

4 Steps To Building Your Yearly Marketing Budget

A successful career in real estate means maintaining your personal relationships while continually growing and gaining new clients. Whether it is through social media, email marketing, or networking, marketing for Realtors is essential.

How to Become a Google Verified Business

Are you trying to become a Google Verified Business? Follow these easy steps to allow your business to appear to customers via Google Search and Maps.

How to Attract Millennial Home Buyers

According to new data from Apartment List, 80% of millennials do have the desire to buy their own homes. However, economic factors are delaying the process.

Why Your Real Estate Logo Matters

A logo is the gateway to this brand recognition, it’s not the whole story but paints a picture of the company. Call it superficial, but this small detail is a huge part of your business.

Instagram Apps You Need Now

Did you know that 80% of Instagram users follow at least one business account? There is a huge opportunity for Realtors to build an audience, have their content seen, and convert clients on the platform.

Building a Strong Personal Brand

It feels like everyone these days is talking about having a strong personal brand, but why is this important and what steps can you take to do this?

Social Media Strategy: Facebook

For a Realtor, Facebook can be your biggest asset - if you know how to use it!

Social Media Strategy: Instagram

Do you have a social media strategy? If not, you need one! This is the best way to build an Instagram strategy.

Social Media Strategy: LinkedIn

Let’s talk about the ultimate professional platform: LinkedIn.

Realtor How-to: Blog Writing

Being online is the first step, but keeping your audience engaged is the second (arguably the most important) step. The goal is bring as many visitors to that page as possible, right? Blog writing is great for many reasons but here are the most important.

Four Tips to Throw the Best Client Appreciation Event Ever

Throwing a client event can be a daunting task, but it doesn’t have to be! Here are 4 foolproof tips for helping you host a killer soirée.

The Building Blocks of an Online Presence

Social media can be more than just catching up with old friends; it can be the best marketing resource you have in your business.

Real Estate Marketing Fails

Are you guilty of any of these common real estate marketing fails? Here are some mistakes that you want to avoid if you want to get as many leads as you can.

9 Facebook Content Ideas

If you are not using Facebook as a platform to market yourself and gain leads, rethink that choice!

Setting Up Your Business Instagram

Instagram intimidation is a real thing but is one of the most beneficial things for a Realtor to set up. Master the platform with these step-by-step instructions!

Everything You Need To Know About Video Marketing

There are several ways to use video to engage with your clients, and 96% of consumers report that video is a helpful factor in making decisions.